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          B2B LEAD GENERATION
          Demand Starts Here?
          Our demand generation method utilizes content, historical engagement, behavior data, and outbound marketing to drive high-value outcomes for marketing and technology clients.
          About Us
          DEMAND STARTS HERE?
          HIPB2B is a leading demand generation agency and data provider. We utilize content, historical engagement, behavior data, and outbound marketing to drive high-value outcomes for marketing and technology clients.

           

          At HIPB2B, our secret sauce is made up of one part contact database and two parts targeting options. We filter these ingredients through our exemplary lead quality standards and, finally, mix together with impressive fulfillment speeds.
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          THOUSAND

          Leads Delivered Last Year

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          MILLION

          Contacts in Database

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          MILLION

          Emails Sent in the Last Year

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          THOUSAND

          Campaigns Fulfilled Last Year

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          PERCENT

          Return Rate

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          HOURS

          Order to Campaign Start

          our expertise
          Our demand generation method utilizes content, historical engagement, behavior data, and outbound marketing to drive high-value outcomes for marketing and technology clients.
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          Lead Gen+
          Get your content in the hands of your ideal audience.
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          Demand+
          Make a splash with a new audience.
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          Data+
          Data is the foundation of any marketing campaign.
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          Creation+
          Put our expertise to work.
          our works
          YOUR CONTENT IS AT THE CENTER OF ANY CAMPAIGN WITH HIPB2B. WHETHER YOU’RE PROMOTING A WHITE PAPER, REPORT, VIDEO, OR ON-DEMAND WEBINAR, WE CREATE THE SUPPLEMENTAL CONTENT NEEDED TO DELIVER YOUR ASSET TO YOUR TARGET AUDIENCE.
          Our Satisfied Customers Include
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          Dennis Behrman
          Aberdeen Group
          VP of Marketing

          HIPB2B’s Engagement Data offering has helped Aberdeen maintain a robust database of net new names who are highly targeted and engaged. This offering has allowed is to improve conversion on our nurture programs equal to or better than what we had previously seen while allowing our program to remain successful in an environment of increasing expectations. Depending on the campaigns and segments, we have seen a conversion lift of 15-25% compared to the traditional methods of list buys and have allowed us to demonstrate that our internally-developed nurture programs work as expected.

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          Michelle Workman
          Dude Solutions
          Sr. Director, Digital Demand Generation

          Over the past several years that I have been working with HIPB2B, their quality and attention to detail have never wavered. Campaigns are ready for our review and approval within a day or two, which allows us to start seeing results quickly. The leads they provide not only meet our segmentation requirements but upon follow up, are engaged and open to our sales efforts. Account Management at HIPB2B has always exceeded my expectations… they are quick to reply to questions or requests and often offer strategic and tactical suggestions to help make our campaigns a success. HIPB2B has never missed a deadline or delivery expectation and this, in tandem with the level of quality of leads I am receiving, make it easy to feel confident about continuing to partner with them month after month.

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          Taylor Bell
          Influence & Co
          Creative Director

          HIPB2B has helped our team at Influence & Co. bridge the gap between the long-form marketing content we’re producing and a new audience. Their team has helped us better leverage our content and attract more attention from our target audience. HIPB2B is an essential part of our marketing strategy, and they are a pleasure to work with.

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          Justin Nerdrum
          Procore
          Sr. Manager, Engagement

          We’ve received a number of high quality leads through our campaigns with HIPB2B, and our current forecasted ROI is over 900%. HIPB2B is also great to work with – they respond to questions quickly and are always willing to consider campaign modifications when requested.

          Logan Mallory - Jive
          Logan Mallory
          Jive
          Director of Digital Marketing

          Working with HIPB2B is so easy. The organization is quick, flexible, and delivers without any follow up. With a single conversation, I can walk away with extreme confidence that the project will be completed as promised.

          our process
          We draw from a database of over 28 million contacts, sending only to those contacts that match your targeting criteria. Together with HIPB2B, you can broaden your reach within core audiences or gain traction with fresh demographics.
          Our Blog
          An ever-expanding collection of original content from our staff and contributors.
          Architecture Summit
          16 Jan: The Email Design Trends for 2020
          2
          14 Jan: How to Identify and Drive Desire for Better Demand Generation
          Organize Your Content Calendar with These 5 Tools
          09 Jan: Organize Your Content Calendar With These 4 Tools
          2
          07 Jan: Answer These 8 Questions to Write Website Copy Like a Pro

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